icelolly.com announce senior management appointments

Simon Lloyd has been appointed as icelolly.com’s new Chief Marketing Officer and will start his new role on 6^th January 2020.

Simon has previously held a number of executive roles with leading British brands including AXA, Superdry, BBC and Virgin Atlantic where he was the Chief Marketing Officer.

Reporting directly to icelolly.com CEO Richard Singer, Simon will be responsible for shaping the company’s strategic approach to marketing, working closely with the broader Commercial and Product teams.

Explains Simon: “I am thrilled to be joining icelolly.com at such a great time. I look forward to working with the team to continue the great work already undertaken, focussing on creating and delivering best-in-class marketing initiatives to inspire new and existing customers as we scale icelolly.com further.”

In addition to Simon’s appointment, icelolly.com’s Board has been bolstered with the appointment of Elliot Muscant as Non-Executive Advisor. The co-founder and Managing Partner of marketing agency, Open Partners, former CEO of Dentsu Aegis and MD of MediaVest Manchester is a serial entrepreneur who enjoys comprehensive experience in the marketing sector at the very highest level.

Commenting on Elliot’s appointment, Richard Singer says: “We are delighted to welcome Elliot to the Board during this exciting period for icelolly.com. He brings a unique, strategic vision and perspective to the company. As we look to further develop our customer proposition and expand, his wealth of experience in growth businesses and digital marketplaces will be invaluable.”

Simon and Elliot join icelolly.com at the end of a highly successful year that has seen the brand recognised with a host of awards. These include Best Travel Comparison Website at the British Travel Awards 2019; Travel Brand of the Year and Best Metasearch at the Travolution Awards 2019; Best Travel Comparison Website at the Travelmole Awards 2019; and Travel Brand of the Year at the Travel Marketing Awards 2019.